Product DescriptionThis digital document is an article from University Business, published by Thomson Gale on October 1, 2006. The length of the article is 895 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon. com Digital Locker immediately after purchase. You can view it with any web browser. Citation DetailsTitle: Realigning higher education mark. . . More >>

Realigning higher education marketing: is it time to rethink the “4P” strategy?: An article from: University Business