Facebook Marketing: Leverage Social Media to Grow Your Business
- ISBN13: 9780789738028
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product DescriptionProfit from Facebook! High-Impact, Low-Cost Social Marketing That Works! With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing, best-selling author Steven Holzner reveals new social marketing techniques that do work, and shows you exactly how to make the most of them. Using true case studies, Holzner introduces powerful ne. . . More >>
Facebook Marketing: Leverage Social Media to Grow Your Business
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January 14th, 2010 at 3:05 pm
Great book–covers all the ins and outs of selling on Facebook–a world that’s ever-changing. Nice job.
Rating: 5 / 5
January 14th, 2010 at 5:38 pm
Steve Holzner’s book answered my business questions in clear fully informative concise writing. I’d recommend his book to anyone wanting to know what Facebook is about and how it can really help grow a business.
Rating: 5 / 5
January 14th, 2010 at 7:08 pm
I am trying to use this book to learn how to better use Facebook (FB) in marketing my business. However, so many of the illustrations do not match what is on the actual FB webpages. Has FB completely changed its look since this book was written?
For example: the book says on pg 47 that”[c]licking the Groups icon at the left on your profile page opens your groups management page, as shown in Figure 2. 1. ”
First, there isn’t a Groups icon at the left on my profile page; it is on the left on my Home page. Second, when I click on the Groups icon I do not get the screen shown in Figure 2. 1. This is just one of many examples of what does not match b/t what the book states and FB reality. For the most part, none of what I have tried up through page 50 has worked or looked the way the book says it should.
Is it me, Facebook, or the book?
Rating: 1 / 5
January 14th, 2010 at 8:27 pm
Facebook Marketing: Leverage Social Media to Grow Your Business
Facebook Marketing was extremely helpful to me as a realtively new FB user. Before I bought the book I hunted around FB trying to figure out how to create a “Group” without success. But with Facebook Marketing I managed to create the group “Build a Health Care Bill: We Can Do It Better Than Congress” [. . . ]
I’ve learned many other features of FB most of which I’m not yet ready to try. I keep “Facebook Marketing” nearby as a reference now that I’ve finished reading it.
Rating: 5 / 5
January 14th, 2010 at 9:51 pm
I purchased this product hoping it would give me some strategies for marketing the small business I work for on Facebook. I was extremely disappointed with the lack of depth in the content. This book would be much more useful for people who have never used Facebook at all. I am a 22 year old Content Manager at a small direct marketing company and this book didn’t tell me a single piece of information that I didn’t already know. If you are considering buying this please realize that is covers only the most basic of Facebook marketing and for someone who has been using social marketing for years, it does not provide a single nugget of knowledge.
Rating: 2 / 5